Lupoli Companies- Lawrence, MA
Position Summary: Lupoli Companies has launched a search for a top talented Creative Director to lead our in-house creative department.
As a champion of the Lupoli brands, you will be responsible for overseeing our creative team in the successful design, development, and implementation of digital (and some traditional) campaigns. We’re looking for an experienced people manager who can inspire and lead others while rolling up her/his sleeves and working alongside the team. This individual will bring a mix of marketing expertise and business understanding to the position while taking creative to new levels as we continue to grow. The ideal candidate will have a strong background in graphic design, a passion for creating great brands and experiences that connect with a variety of audiences as well as a strong commitment to inspire and motivate internal team members.
Include, but are not limited to:
Build, lead, and review work of the creative team in the production of all web, print and digital marketing collateral.
Spearhead and manage creative strategy for both small and large-scale projects harnessing strategy, digital and brand design, compelling content and technology
Collaborate with all departments in developing marketing and messaging plans, analyze the results and identify opportunities for stand-out creative work.
Develop internal marketing campaigns that translate marketing objectives across business units into clear and motivating creative strategies.
Stay abreast of market trends, consumer needs and the competitive landscape to recommend most optimal creative approaches.
Supervise a team of graphic designers, art directors, video/photo designers, contractors along with external agencies in the strategic development of creative deliverables.
Prioritize work and resources across engagements based on short- and long-term needs establishing production schedules by collaborating with designers, copywriters and production departments.
Conduct brainstorming sessions with the marketing team maintaining strategic and creative thinking to develop innovative and actionable initiatives.
Review and approve art and copy developed by the team ensuring deliverables that effectively address marketing goals and challenges.
Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences.
Present or oversee presentation of final concepts and obtain approvals for deliverables.
10 years of related experience with 7+ years of creative direction in agency or corporate setting.
Experience creating marketing campaigns from developing vision and the messaging to overseeing production on time and budget.
An understanding of along with past experience creating integrated content across all marketing channels from digital, social media, paid media, mobile as well as offline and print.
Proven experience with HTML, CSS, Website Development, Adobe Creative Suite, InDesign, Photoshop, Microsoft Office Suite, etc.
Highly skilled leading a team of creative talent.
Strong creative vision with an understanding of business objectives.
Robust portfolio of work required for consideration.
Job Type: Full-Time
Competitive compensation and benefits package (401K, Health/Dental/Life/STD/Accident; paid holiday, vacation, sick and personal time)! Free gym membership and other great perks!
Please send resume and salary requirements to: SGOULET@lupolicompanies.com